Private label · São Bernardo do Campo, Brazil
Your brand, manufactured in complete confidence.
We develop and produce your cosmetics line, from concept to regulatory approval. You focus on the business; we take care of the product.
About us
Cosmetics brands live or die by the product. That makes choosing who manufactures your line one of the most important decisions in your business — and it is why we treat every project as if it were our own.
At Hibiscus we handle the full cycle: market research, formulation, packaging, labelling, registration and logistics. Every detail is shaped around your brand’s identity and vision, under a confidentiality agreement from first contact.
How we create your product
From reference to product
On most projects you arrive with a reference product and the claims you want to make. From there we develop: we choose the base, adjust actives, texture and feel, and verify that the claims hold up in the formula that leaves here — not in the reference one.
Customised base formula
We start from a technically validated base and adapt it to your project. It is the fastest route and the model behind most projects.
Development from scratch
A new formulation built from the briefing, when the intended product has no close equivalent among our bases.
Your own formula
We manufacture the formulation you already have, adapted to our process. It remains yours.
We do not work from a fixed catalogue of products and prices. Every project is quoted once formula, packaging and volume are defined.
Our values
Confidentiality and partnership
- Absolute confidentiality over formulas and projects
- Fully personalised service
- Guidance and support throughout the process
Quality
- Uncompromising quality
- Premium raw materials
- Continuous innovation
Scale and lead times
- Flexible batch sizes
- Speed and reliable deadlines
Responsibility
- Ethical testing, never on animals
- Registration with the relevant regulatory bodies
- Compliance with standards and regulations
- Sustainability and environmental responsibility
What we do
Facial line
Anti-ageing, moisturisers, serums, toners, scrubs and cleansers.
linha-corporalBody line
Moisturisers, scrubs, depilatories and massage products.
linha-capilarHair line
Shampoo, conditioner, masks, leave-in, hair oil and styling gel.
maquiagemMake-up
Tinted foundations, pressed powders and sticks.
registroAnvisa registration
Brazilian regulatory approval, from technical dossier to notification.
mentoriaBrand mentoring
Over two decades positioning brands in the cosmetics market.
Questions? Talk to a specialist.
Available Monday to Friday, 7am to 5pm (Brazil time).